Likely one or more advisers have told you that you need to be on Facebook to get more customers. But are you making the most of your Facebook presence?
Got Fans But No Customers?
You may well have worked hard to get the number of page likes up to a decent level. An impressive number of followers shows you have a well-liked brand.
A quick summary of 150 plumbers Facebook pages in Sydney (in March 2020) showed the average number of Followers was 280. That to me, indicates most plumbers are not having great success with Facebook – if it was really working they would have pushed harder to build the follower base.
So it seems the followers are not turning them into customers. If those fans aren’t buying your services, the numbers don’t matter. That’s why you need to know how to turn Facebook fans into customers.Continue reading