Category Archives for "Plumber Digital Marketing"

How To Turn Your Facebook Plumbing Page Fans Into Customers

Likely one or more advisers have told you that you need to be on Facebook to get more customers. But are you making the most of your Facebook presence?

Got Fans But No Customers?

You may well have worked hard to get the number of page likes up to a decent level.  An impressive number of followers shows you have a well-liked brand.

A quick summary of 150 plumbers Facebook pages in Sydney (in March 2020) showed the average number of Followers was 280. That to me, indicates most plumbers are not having great success with Facebook  – if it was really working they would have pushed harder to build the follower base.

So it seems the followers are not turning them into customers. If those fans aren’t buying your services, the numbers don’t matter. That’s why you need to know how to turn Facebook fans into customers.Continue reading

Ways to Engage Plumbing Customers on Instagram – That Work!

Instagram is an important social media platform for anyone looking to market their services, plumbers included. However, it works a little differently from many of the other popular social sites out there: all posts must be visual. You can caption each one, but those short snippets are the only text you will be able to use.

This means that creating Instagram content that draws in an audience can be tricky at first; what works on other platforms usually won’t work on this one. Luckily, there are some tried-and-true tricks you can use to get the job done.Continue reading

10 Free Plumber Marketing Ideas

Are you looking for some free plumber marketing ideas?

If you don’t have much to spend on marketing, you might wonder how to grow your plumbing business. The good news is that there are plenty of things you can do to attract new customers without spending a cent.

The 10 Free Plumber Marketing Ideas

Here’s my list of 10 free plumber marketing ideas for you to try. When I say free – that’s free of money – but not time (sorry). You don’t need to do them all – start with one and be consistent.Continue reading