Reputation Management SEO: How to Own Your Branded Keywords in Google

Rand Fishkin graces us with knowledge of how to be the boss of those words Google chooses to use in their searches when describing your company. Moz provides a video transcription that describes the way to make that happen.  These things will change what they say about you.

Key Takeaways:

  • You can improve a person’s experience with your website by taking some of the steps outlined in the video
  • The first interaction people have with your brand or site is through the Google search bar
  • There are various reputation management tactics that can help put your brand in people’s minds for purchase

“So full disclosure there. But Minted, they’re selling holiday cards. The holiday card market is about to heat up before November and December here in the United States, which is the Christmas holiday season, and that’s when they sell a lot of these cards. So we can do a few things.”

Read more: https://moz.com/blog/reputation-management-seo

Vossey

Hendrik Vos is a director of Lead Fuse, a digital agency that specialises in marketing for businesses who service homeowners and rely on repeat business from those homeowners. The proprietary 5R marketing strategy used by Lead Fuse is perfect for these business types. And because it pulls a number of marketing levers, is guaranteed to increase sales and profits for businesses that use it.

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